About Borough & Blade | Beverly Hills Barbershop

Borough & Blade Barbershop is proudly owned and operated by Jair Rojas, whose passion for barbering and client experience became the foundation for the shop’s vision.

Jair created Borough & Blade to offer something different from the standard barber shop experience. His goal was to build a space where clients could enjoy high-level barbering in an atmosphere that feels professional, welcoming, and elevated from the moment they walk in.

By combining precision craftsmanship with modern grooming culture, Jair has built a barber shop focused on consistency, detail, and genuine client relationships.

Every appointment reflects the shop’s commitment to professionalism, quality, and personalized care.

Borough & Blade Barbershop was built on a simple idea: modern barbering should feel elevated, personal, and unforgettable.

Located in the heart of Beverly Hills, Borough & Blade combines the culture and sharp craftsmanship of New York barbering with the sophistication and luxury atmosphere that defines Beverly Hills. Founded and operated by Jair Rojas, the shop was created for clients who expect more than just a quick haircut. Every detail of the experience is designed to help clients look sharp, feel confident, and enjoy a level of service that stands apart from the average barber shop.

From precision cuts and clean fades to beard sculpting and hot towel shaves, Borough & Blade focuses on quality, consistency, and personalized grooming tailored to every client who walks through the door

At Borough & Blade, grooming is treated as part of your lifestyle and personal brand.

Whether you are walking into a business meeting, attending an event, creating content, networking, or simply maintaining your everyday appearance, how you present yourself matters. That is why we focus on delivering clean results, professional service, and a consistent experience clients can rely on.

Our clients appreciate:

Precision barbering
Clean fades and sharp detailing
Personalized consultations
Relaxed luxury atmosphere
Professional service
Attention to detail
Consistent quality
Modern grooming techniques
Easy online booking through Square

We understand that confidence often starts in the mirror, and our goal is to make sure every client leaves looking polished and feeling their best.

The name Borough & Blade reflects the identity behind the brand.

Inspired by the energy, diversity, and barbering culture of New York City, Borough & Blade embraces the craftsmanship and confidence that traditional barber shops were built on. At the same time, the Beverly Hills setting adds a modern luxury element that elevates the entire experience.

The result is a barber shop that feels both timeless and contemporary — a place where classic barbering traditions meet modern grooming standards in a clean, refined environment.

Every haircut, fade, beard trim, and shave is approached with precision and attention to detail because we believe grooming is about more than appearance. It is about how you carry yourself every day.

As a newly established barber shop, Borough & Blade represents a fresh and modern approach to luxury grooming in Beverly Hills.

We are proud to bring a new energy to the local barbering scene by focusing on elevated service, refined atmosphere, and quality craftsmanship from day one.

Rather than rushing clients through appointments, we focus on creating an experience that feels personal and professional. Every service is designed around comfort, consistency, and delivering results clients genuinely feel confident about.

Our shop continues to grow because clients recognize the difference in the details — from the atmosphere and service to the precision behind every cut and grooming session.

Erik Rangel is a Los Angeles native barber known for his refined technique and elevated approach to grooming. He specializes in precision scissor work and tailored styles, delivering everything from timeless classic cuts to modern, detailed finishes.

His versatility allows him to work seamlessly with both adults and children, maintaining a high level of professionalism in every service. With a warm and welcoming presence, Erik is committed to ensuring every client leaves the chair looking sharp, clean, and confident.

For us, barbering is more than maintenance. It is part of confidence, identity, and self-expression.

A sharp haircut or properly sculpted beard can completely change how someone feels walking into a room. That is why we take our craft seriously and focus on creating polished results that fit each client’s personality and lifestyle.

At Borough & Blade, clients are not treated like numbers on a schedule. We take pride in building relationships, understanding preferences, and delivering a premium grooming experience clients look forward to returning to.

From the first consultation to the final detail, every service is designed to reflect professionalism, craftsmanship, and care.

Every service is customized to the client’s hair texture, facial structure, personal style, and grooming goals. We believe there is no one-size-fits-all approach to barbering, which is why we take the time to understand exactly what each client wants before beginning any service.

Our barber shop specializes in:

Precision haircuts
Skin fades
Taper fades
Beard sculpting
Beard lineups
Hot towel shaves
Razor detailing
Styling and grooming
Luxury grooming experiences

Whether you prefer a classic professional look or a modern fade with personality, our focus remains the same: clean execution, sharp detail, and long-lasting style.

About Us

Meet Jair Rojas

About Borough & Blade Barbershop

Built for Clients Who Value Presentation

Inspired by New York Culture and Beverly Hills Luxury

A New Barber Shop Raising the Standard in Beverly Hills

Erik Rangel

More Than a Haircut

Precision Barbering with Attention to Detail

Serving Beverly Hills and Surrounding Communities

Experience Borough & Blade Barbershop